Halle Berry Launches New Lingerie Line Called Scandale For Target

Halle Berry, or as I like to refer to her as, the world’s most preeminent genetic contest winner, is taking her sex appeal and business savvy to Target’s lingerie department.

The Academy-Award winner is reviving a Parisian lingerie line which started in 1932 called Scandale. “We’ve taken this brand and revamped it,” Berry said in an interview with CBS News Thursday. “But we’ve kept all the qualities of the Parisian sort of style intact.”

The line of 10 bras and panties will be sold at Target and while it still hold a lot of Scandale’s rich history, will still be affordable (less than $20) The 48 year old actress was very involved with the design and admits that when women wear sexy undergarments, not only are they more confident but their partners also win.

“When they find something they feel good in, and that makes them feel sexy and feminine and empowered, their partners also reap the benefits.”

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